We help small businesses doing under KES 300,000 a month use Facebook and Instagram ads to reach the right people, generate enquiries, and turn attention into customers.
You can post consistently, keep your page active, and still struggle to reach enough new people who are actually likely to buy.
You keep creating content and hoping the right people happen to see it.
You grow an audience without knowing whether those people are likely to become customers.
Your page looks busy, but your enquiries and sales do not necessarily increase.
Organic content and paid advertising can work together, but they do different jobs.
Your regular content helps people see that your business is active, credible, and worth considering.
Paid ads let you deliberately put your business and your products or services in front of more potential customers.
You do not have to turn every post into an advertisement or depend on organic reach when you need more people to discover you.
Facebook and Instagram give us a way to deliberately distribute your products or services and build campaigns around a clear business objective.
Put your business in front of potential customers who may not know you yet.
Give people a reason to message, enquire, book, visit, or buy.
See what your campaigns are doing and use that information to make better advertising decisions.
Running ads is more than pressing the Boost button. We take your business, products or services, audience, and desired outcome into account before we launch.
We determine what the campaign should achieve, who it should reach, and what we should put in front of them.
We build and configure the campaign inside Meta so the advertising is structured around its intended goal.
We develop the messaging and creative direction needed to communicate what you sell clearly and give people a reason to act.
We monitor performance, identify what needs attention, and make adjustments based on what the campaign is telling us.
We do not treat every advertising need as the same. Our five campaign types give your advertising a clear job depending on where your business is and what you need next.
Reach people who do not know your business yet. Prospecting campaigns introduce your business and your products or services to new potential customers.
We take the best-performing ads from your Prospecting campaign, clone them into a dedicated Scaling campaign, and give those proven ads more budget.
Give a sale, launch, seasonal campaign, event, or other time-sensitive promotion its own advertising push.
Reconnect with people who have already interacted with your business but did not become customers the first time.
Keep your business and products or services in front of potential customers consistently instead of relying only on short-term campaigns.
A strong campaign should make the next step clear and move the right person closer to becoming a customer.
The right person comes across your business or a product or service you are promoting.
The ad quickly communicates what you sell and why it may matter to them.
They have a clear next step, such as messaging you, making an enquiry, booking, visiting, or buying.
Your business takes over from there and turns that opportunity into a sale.
We handle the advertising work so you can focus on running the business and serving the customers who come through the door.
We help turn what you sell into a campaign with a clear purpose instead of advertising whatever happens to be available.
Your campaigns follow a structured system rather than a completely different approach every time.
We handle the campaign setup, management, and ongoing adjustments.
We track campaign performance and explain what is happening in plain language.
The right result depends on your business. We focus on the action that makes the most sense for the customer journey you are trying to create
Get more potential customers asking questions and expressing interest in what you sell.
Turn advertising attention into direct conversations with your business.
Encourage people to take the next step toward appointments, consultations, reservations, or visits.
Use advertising to support a clear path from attention to purchase.
We keep the process practical. You do not need to become a Facebook Ads expert to get advertising working for your business.
We start by learning about your business, products or services, customers, and what you want the advertising to achieve.
We decide which campaign type makes sense, what we are advertising, who we are targeting, and what action we want people to take.
We build the campaign, prepare the advertising, and get it live.
We monitor performance and make changes based on what we learn from the campaign.
Our approach is built for small businesses that need advertising to have a practical business purpose.
Our approach is designed around the realities of growing businesses that cannot afford to waste money learning through guesswork.
We do not run ads simply because a business feels like it should be advertising. Each campaign has a purpose.
You keep ownership and control of your advertising account.
Your advertising budget goes directly to Meta and remains separate from what you pay us.
You should not need to understand advertising jargon to know what your campaigns are doing.
Your advertising does not have to continue indefinitely. You can pause when it makes sense for your business.
There is a one-time setup fee, followed by a monthly management fee based on the campaign or campaigns you choose. Your advertising budget is separate and is paid directly to Meta.
We set up the advertising foundation needed to start managing your campaigns.
Reach people who do not know your business yet and introduce them to your products or services.
Take the best-performing ads from your Prospecting campaign, clone them into a dedicated Scaling campaign, and give those proven ads more budget.
Give a sale, launch, seasonal promotion, event, or other time-sensitive promotion its own advertising push.
Reach people who have already shown interest in your business but did not become customers the first time.
Keep your business and products or services in front of potential customers consistently.
Ad spend is not included in our fees. You keep control of your advertising account and pay Meta directly.
You do not need to be a large company to use paid advertising. You do need a real product or service and a willingness to invest in getting it in front of the right people.
You sell a product or service people already pay for, you want more customers rather than simply more followers, you are doing under KES 300,000 a month, and you want someone to manage the advertising rather than figure everything out yourself.
You are still figuring out what you sell, you do not have a clear product or service, you only want more likes or followers, or you expect advertising to fix a weak business proposition or poor customer experience.
We don’t need to launch an ad simply because you contacted us. First, we want to understand your business and see whether advertising makes sense for you.
Share a little about what you sell, who you serve, and what you want more of.
We look at where Facebook and Instagram ads could fit into the way your business currently gets customers.
If there is a clear opportunity, we recommend the campaign approach that fits your business.
Here are some of the questions small-business owners commonly have before putting money into Facebook and Instagram advertising.
Your advertising budget is separate from our management fees. The right amount depends on your product or service, your market, your objective, and what we are trying to learn or achieve.
No. Your advertising budget is paid directly to Meta. Our fees cover setup and campaign management.
Yes. Your advertising account remains yours and you retain control of it.
Our campaigns are focused on advertising across Facebook and Instagram through Meta.
Yes. You are not locked into keeping your advertising active indefinitely.
No. Regular content can help your business look active and credible, but advertising and organic posting have different jobs.
Advertising can create opportunities, but sales also depend on your products or services, pricing, customer experience, follow-up, and other parts of the business.
We first learn about your business and what you want to achieve. From there, we can determine whether advertising makes sense and what type of campaign would be appropriate.
Keep using organic content to show people that your business exists. Use advertising when you want to deliberately put your products or services in front of more potential customers.
We can help you build and manage the advertising side.